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Topics that are stuck in your head and glued to your heart
  • Generation Y2K

    This video was done back in June 2012 for my friend Kasumi at Turner Studios in ATL. She was to putting together a panel of brand experts to present to an audience of creative, marketing and ad agency executives. I was answering my question on video. What is branding today? CASquare had started its transformation. Branding, marketing and advertising had to undergo a structural change to survive in a social media world. We decided to focus strictly in the 14-21

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  • Happy 420
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  • Happy 420

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  • Happy 420
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  • No Speak Starbucks Here

    A couple of weeks ago, I was in Mexico City attending Dzogchen Ponlop Rinpoche’s Rebel Buddha lectures when I stumbled upon one of several Cielito Querido Cafe (Heavenly Cafe) spots. Two things to keep in mind: (1) There are 51 Starbucks in Mexico City alone (2) Mexicans, like any other nation, roots for their national products (unless the import fits into a sub-category of itself (NBA, Hollywood movies, American music). Having worked many times in Mexico City, I was looking to catch

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  • That’s So Barbie!

    “I love Barbie. I hate Barbie. I fuck with Barbie. I don’t fuck with Barbie. “I love the Warhol fantasy-reality conflict of Pop Culture in general. It’s a very provocative and decadent prologue to the Organic-Technologic virtual-reality global revolution conflict of today.” – Carlos Ferreyros [That’s So (Brand)!Is a series dedicated to “passion” brands.] That’s so Barbie! evokes something. That thing is clear and consistent. And, has been so, for 53 years everywhere. Because of that, even if we don’t

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